Advertising Privacy & Personalization Settings

How advertising and personalization work here

Online advertising can operate in different ways. In a personalized model, the ads you see are influenced by how you browse, the type of content you interact with and the context of the pages you visit. In a non-personalized model, ads are still displayed, but they do not use signals from your behavior in this browser to adapt or optimize themselves.

On this page, you can select which approach you prefer. When you enable personalized ads, we may use your on-site activity (such as pages visited, frequency of visits and interaction with content) to improve the relevance of the campaigns you see. This does not mean that we identify you as a specific person; instead, we work with anonymous or pseudonymous signals linked only to this browser and device.

If you switch to generic ads, the advertising experience becomes more neutral. You continue to see ads, but they are not adjusted using your behavior in this browser. Instead, they may rely on the general context of the page, broad audience settings or random rotation, without behavioral optimization.

Your choice is stored in a cookie called opt-out. This cookie does not contain sensitive personal data; it simply indicates whether you want ad personalization turned on or off in this browser. If you clear your cookies, use a private browsing window or switch devices, this setting may be reset and you may be asked to choose again.

Please note: These controls affect only how we handle advertising personalization. They do not replace or override privacy settings in your operating system, browser extensions or other websites. For broader privacy control, we recommend reviewing your browser’s privacy and cookie preferences as well.